Why good SEO is good for your customers

• SEO
• April 30, 2009

SEO is a buzzword everyone is using at the moment. Getting your sites referenced well in Google and other search engines provides a significant, long-term sustainable competitive advantage over your competitors.

But good, basic SEO techniques can be do more than just bring the right customers to your site: Done right, it also lends itself well to improving accessibility and usability. – what search engines like, generally, users do to – and this is particularly relevant to those users with visual disabilities.