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Virgin Group posts Corporate Responsibility

  • SEO
  • April 1, 2010
Virgin Group posts Corporate Responsibility

A little while ago TargetStone wrote about the importance of corporate responsibility and the pseudo benefits from a content perspective e.g. search engine optimisation. In this post I’m talking about how Virgin Group have implemented theirs.

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British Government and the Rural Community

  • News
  • March 29, 2010
British Government and the Rural Community

Government and the Rural community really need to get together to solve their digital problems.  Does this new tax on landlines that the government is bringing in to fund the broadband penetration really solve all these problems?

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Moneysavingexpert.com and GMTV relationship affected

Moneysavingexpert.com and GMTV relationship affected

Another piece from the London Metro (23/03/10) which

GMTV broke broadcasting rules by allowing self-styled money expert Martin Lewis to promote his business’ on Lorraine Kelly’s show.  Ofcom (www.ofcom.gov.uk) ruled yesterday.  The ITV show was criticised for re-directing viewers to Mr Lewis’ website from the programmer’s own webpage.  GMTV has since removed the link.

Now is this right?  Martin Lewis does plenty of work for GMTV and the link is simply GMTV’s endorsement of his services.  Was OfCom right in its decision?  What about the idea that Martin Lewis leveraged his contacts to his advantage (don’t we all?)

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Social Media – Statistics

Social Media – Statistics

On the daily commute people have two or three options.  Fall asleep, do make up, listen to ipods or read the local free papers.

I came across a small piece from the London Metro (23/03/10) which reported some social networking statistics which I thought I’d report to my blog readers:

More than 28 million Britons use social networking sites – 77% of the online population.  Facebook is used by 50% of internet users in Britain and Twitter by 42%.

The average Briton user has 173 ‘friends’ – compared with a global average of 195.  Worldwide, 72% of all internet users log on to social networking sites – making a total of 940 million people.  The sites are most popular in South America where 95% of all internet users subscribe.  Just four out of ten web users in Asia are on networking sites.

Insites Consulting found.

Very attractive population for businesses to market to however, think of it this way.  Companies are marketing to these people 24 hours a day 7 days a week.  However, these subscribers – when are they working!!

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Social Media – Employers become 007!

Social Media – Employers become 007!

Watch what you put on the net!

Are you aware that the ability to get your next job may be impacted by what you’re putting on your Facebook or tweeting about.  Perhaps you run a blog where you make your political beliefs well known.  Are you surprised that in the age of free speech and lack of privacy (well even Mark Zuckerberg says privacy is dead).

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